Brand Standards
Welcome to the Corporate Branding page of Essex Solutions. Clear and consistent branding becomes increasingly important as Essex expands its worldwide operation. Consistently using the visual identities outlined here, support each business unit’s contribution to the company’s market-leading position, while reinforcing the collective value of organization as a whole.
Please refer to this Brand Guidelines document when using any of the Essex brands logos for proper use, spacing and color.
Logos
For all printed needs, use the high-res EPS file format and for digital needs, the PNG file format. Click (or right-click and save as) the desired file format beneath the logo of your choice to download the artwork file. Alternate formats are available upon request from Corporate Marketing.
Two Color Standard
Two Color Reverse
One Color Gray
One Color Green
One Color Reverse
One Color Black
Official Colors
The Essex Solutions GREEN is the primary color used to represent the brand, followed Essex Solutions GRAY, and Essex Solutions RED should be used sparingly as an accent color.
Consistently applying this official color palette to our logos and branded materials ensures the integrity of our brand is maintained. Use this guide with vendors to ensure our corporate colors are reproduced precisely and correctly.
Essex Solutions GREEN
PANTONE 369 C
CMYK 58 0 100 4
RGB 100 169 11
#64A70B
GCMI 2081
Essex Solutions GRAY
PANTONE COOL GRAY 11 C
CMYK 0 0 0 80
RGB 89 87 87
#595757
GCMI 90
Essex Solutions RED*
PANTONE 199 C
CMYK 5 100 80 0
RGB 250 0 45
#D50032
GCMI 2081
* Note, the new Essex Solutions RED, is a different color build than the previous Superior Essex red.
Please contact Corporate Marketing for assistance if you have any questions about an element or proper usage of the Essex Solutions Brand Guidelines.
All trademarks, service marks, and logos (the “Marks”) appearing on this Site are proprietary to Essex Solutions and its subsidiaries. Use or misuse of this Marks, without advance written consent from Essex Solutions, or the owner, is expressly prohibited. By using Essex Solutions brand materials, you agree to the Essex Solutions Terms of Service, these Essex Solutions branding guidelines, and all Essex Solutions rules and policies, which may be updated from time to time without notice. You cannot use any Mark in any manner that is likely to cause confusion among customers as to source or sponsorship, or in any manner that disparages, tarnishes, dilutes, or discredits Essex Solutions. You also acknowledge that Essex Solutions is the sole owner of the Marks, promise not to interfere with the Essex Solutions rights in them, and acknowledge that goodwill derived from their use accrues only to Essex Solutions. Essex Solutions may review use of the branding materials at any time and reserves the right to terminate or modify any use. Any rights not expressly granted to you are reserved to Solutions.